Kyle Cheung from Greybeam - jumping over bathroom stalls.. as marketing

Scaling DevTools • December 31, 2025 • Solo Episode

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Description

Kyle Cheung, co-founder of Greybeam, shares how his team built a tool that reduces Snowflake costs by 70-95%, without migration, drawing from multiple pivots over two years. The discussion covers their quirky marketing tactics and advice on fundraising as storytelling. This episode is brought to you by WorkOS . If you're thinking about selling to enterprise customers, WorkOS can help you add enterprise features like Single Sign On and audit logs. Links: • Kyle's Linkedin • Greybeam

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