Why AI Gets People Wrong: The Real Source of Insight with Anthropologist Mikkel B. Rasmussen

Beyond The Prompt - How to use AI in your company • January 06, 2026

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Mikkel B. Rasmussen, founder of the Human Activity Laboratory, joins Beyond the Prompt to explore what it really takes to understand people. Drawing on decades of applied anthropology, he shares why true insight requires surprise, struggle, and embodied experience. He also reveals how AI is already helping us get there. From LEGO to synthetic data, this episode is a masterclass in uncovering hidden assumptions and designing for real human behavior.

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