Description
Season 14, Episode 382 reviews chapters 4–7 of Think and Grow Rich for Sales, showing how autosuggestion, specialized knowledge, imagination, and organized planning transform inner belief into consistent sales results.
This episode explains practical steps to program confidence, build authority, paint future outcomes for buyers, and design repeatable sales systems that create certainty and close deals more naturally.
Today EP 382 PART 2 of our Think and Grow Rich for Sales Series, we will cover:
✔ Chapter 4: Autosuggestion: How Your Inner Script Becomes Your Outer Results
Sales Application (Practical Use)
Pre-call priming: Speak your outcome out loud before every call (“I bring clarity and certainty to this conversation.”)
Language audit: Eliminate soft phrases (“I think,” “hopefully,” “maybe”) from your sales vocabulary.
Repetition builds belief: Read your sales goals twice daily as if already achieved.
Emotion matters: Read goals with feeling—belief is emotional, not intellectual.
Interrupt negative mindsets: Replace “They won’t buy” with “I help people make confident decisions.”
Consistency over intensity: Daily repetition beats occasional motivation.
Key Insight: Belief is built deliberately, not accidentally.
✔ Chapter 5: Specialized Knowledge: From Information to Authority
5 Sales Application Tips
Organize your expertise into simple frameworks buyers can easily follow.
Know their world better than they do—pain points, language, pressures, timing.
Stop overloading: Say less, but say it with authority.
Borrow brilliance: Use mentors, subject experts, and masterminds to extend your knowledge.
Teach while you sell: Authority grows when you help buyers understand, not when you impress them.
Key Insight: You are not selling information. You are selling guidance.
✔ Chapter 6: Imagination: Where Sales Innovation Is Born
7 Sales Application Tips
Paint the “after” picture: Describe life, work, or outcomes post-solution.
Use sensory language: Help them see, feel, and experience the result.
Rehearse success aloud: Walk the buyer through implementation as if it’s already happening.
Normalize the decision: Familiarity reduces fear and resistance.
Tell transformation stories: Stories activate imagination faster than facts.
Slow the moment down: Imagination needs space—don’t rush the close.
Anchor certainty visually: “Imagine six months from now…” becomes a mental commitment.
Key Insight: People don’t buy solutions. They buy who they become after the solution.
✔ Chapter 7: Organized Planning: Putting Desire Into Action
6 Sales Application Tips
Create a repeatable sales process you trust and follow consistently.
Plan the work—then work the plan, even when results lag.
Refine the plan, not the goal when setbacks occur.
Prepare for objections before they arise—confidence comes from readiness.
Track behaviors, not just outcomes (calls, follow-ups, conversations).
Use structure to eliminate emotion-based decisions during the sales cycle.
Key Insight: A plan creates certainty. Certainty creates momentum.
Welcome back to our final series of SEASON 14 of The Neuroscience Meets Social and Emotional Learning Podcast, where we connect the science-based evidence behind social and emotional learning and emotional intelligence training for improved well-being, achievement, productivity and results—using what I saw as the missing link (since we weren’t taught this when we were growing up in school), the application of practical neuroscience.
I’m Andrea Samadi, and seven years ago, launched this podcast with a question I had never truly asked myself before: (and that is) If productivity and results matter to us—and they do now more than ever—how exactly are we using our brain to make them happen?
Most of us were never taught how to apply neuroscience to improve productivity, results, or well-being. About a decade ago, I became fascinated by the mind-brain-results connection—and how