Episode 9: Writely (Google Docs)

Ben and David continue the cloud productivity saga with Google Docs. They examine the suite of acquisitions made by Google with a focus on Writely in 2006. They tackle: The nuts and bolts of the Upstartle (company behind Writely) acquisition, founded by Sam Schillace, Steve Newman and Claudia Carpenter. SaaS offerings in cloud productivity today. Was this a good idea for Google? Google's future bets. A new section: The Carve Out! Sponsors: Sierra: https://bit.ly/acquiredsierra Sentry: https://bit.ly/acquiredsentry Anthropic: https://bit.ly/acquiredclaude25 Vanta: https://vanta.com/acquired More Acquired! Get email updates with hints on next episode and follow-ups from recent episodes Join the Slack Subscribe to ACQ2 Merch Store ! © Copyright 2015-2025 ACQ, LLC