Season 2, Episode 10: The Rover-DogVacay Merger (with Rover CEO Aaron Easterly)

Acquired wraps up Season 2 with our first “elusive” private-private merger: Rover.com and its 2017 combination with rival pet care marketplace DogVacay. We’re joined by Rover CEO Aaron Easterly to dive into the full history of how the crazy idea of “Airbnb for dogs” not only became a billion-dollar company, but also brought our heroes together for the first time and led to the founding of Acquired! Sponsors: Sierra: https://bit.ly/acquiredsierra Sentry: https://bit.ly/acquiredsentry Anthropic: https://bit.ly/acquiredclaude25 Vanta: https://vanta.com/acquired More Acquired! Get email updates with hints on next episode and follow-ups from recent episodes Join the Slack Subscribe to ACQ2 Merch Store ! © Copyright 2015-2025 ACQ, LLC Links: The original Rover pitch from Startup Weekend