Is VR the next frontier in fitness?

Nilay Patel talks with Chris Milk, founder and CEO of Within, which makes the VR fitness app Supernatural. Chris has been making VR experiences for a long time, but Supernatural feels like his biggest hit yet — an app that makes people go out and buy a VR headset just to use.

Chris and Nilay discuss how the company Within takes on music licensing, competition with Peloton, and the platform of virtual reality.

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